We here at Lavishanaire has been organizing our brand and choosing who i wanted to work with on the lavishanaire brand, which made me hold off on releasing the new look sooner then i wanted. So for a moment I played the background, focusing on our next best move which was to push lavishanaire in a more intuitive direction by connecting the brand with our daily lifestyles, that people could relate to, since this is lavishanaire first official line (2011) called" Crown Us as Royal" I wanted to capture every moment as sequence of images and saying to showcase our overall brand to come up with our next look, and giving our supporters a brand they could relate to. FVCK'UM! - We do this and it's still Lavishanaire Luxury&Quality.
